Software Mind is seeking a proactive and analytical Advertising Data Specialist to join their dynamic and innovative team in the media and advertising industry.
The team leverages cutting-edge technologies to drive data-driven insights and values creativity, collaboration, and continuous learning.
The role involves analyzing data on the effectiveness of various advertising formats, including display, video, native, and programmatic.
Responsibilities include analyzing the effectiveness of advertising placement strategies and supporting the planning, implementation, analysis, and communication of A/B test results in the advertising area.
The specialist will cooperate with the advertising product team, UX/UI, and editorial team to work on the roadmap and advertising layout development strategy.
The position requires identifying user behaviors and their reactions to ads, translating business needs into analytical and reporting requirements, and preparing ad hoc analyses for team needs.
The role also includes preparing reporting, dashboards, and presentations.
The position offers a hybrid working model.
Requirements:
Candidates must have knowledge of programmatic platforms (SSP) in the Polish market.
Proficiency in analytical tools such as Google Analytics and Gemius Prism is required.
The ability to interpret data and draw business conclusions is essential for this role.
Benefits:
The position offers flexible employment and remote work options.
Employees will have the opportunity to work on international projects with leading global clients.
The role includes opportunities for international business trips.
A non-corporate atmosphere is promoted within the company.
Language classes are provided to employees.
Internal and external training opportunities are available for professional development.
Employees receive private healthcare and insurance.
A multisport card is offered as part of the benefits package.
Well-being initiatives are also included to support employee health and wellness.
