Remote Data Scientist, Marketing

Description:

• Gametime is seeking an experienced Marketing Data Scientist to join their Growth Engine team.
• The role focuses on understanding and optimizing marketing channel efficiency.
• Responsibilities include developing frameworks to track and measure marketing effectiveness and providing actionable insights through data analysis.
• The candidate will analyze complex data sets and collaborate with cross-functional teams to drive growth initiatives.
• Key responsibilities include marketing attribution, data analysis, tracking and reporting, cross-functional collaboration, performance optimization, campaign reporting, and staying updated on industry trends.

Requirements:

• A Bachelor’s degree in Data Science, Mathematics, Statistics, Computer Science, or a related field is required.
• The candidate must have 3+ years of experience in marketing analytics or a similar role, with a broad understanding of various marketing channels.
• Strong proficiency in SQL, Python/R for data analysis and processing is necessary, along with familiarity with data visualization tools such as Tableau, Power BI, or Sigma.
• A strong understanding of UTM parameters, marketing tags, and SKAdNetwork (SKAN) for mobile measurement is required.
• Preferred qualifications include prior experience in a mobile-first company, a strong foundation in statistics, experience in A/B testing, performance metrics, predictive analytics, and experience in ticketing.

Benefits:

• Gametime offers flexible PTO and a competitive salary with an equity package.
• Employees receive monthly Gametime credits for any event, totaling $1,200 per year.
• Comprehensive medical, dental, and vision insurance is provided, along with life insurance and disability benefits.
• Diverse family-forming benefits through Carrot Fertility are available.
• Additional benefits include a 401k, HSA, pre-tax savings programs, company offsites and meet-ups, wellness programs, and tenure recognition.