We are seeking a skilled Salesforce Marketing Cloud Developer with proven experience in Salesforce Marketing Cloud (SFMC) and Pardot to support the development and optimization of data-driven marketing initiatives.
The ideal candidate will be responsible for building automated campaigns, integrating Salesforce CRM with marketing platforms, and crafting personalized customer journeys that enhance engagement and drive measurable results.
Responsibilities include designing, developing, and maintaining multi-channel marketing campaigns using Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio).
The candidate will implement and optimize B2B and B2C email marketing strategies leveraging Marketing Cloud and Pardot.
They will use AMPscript, HTML, and SQL to develop dynamic and personalized email templates.
The role involves integrating Salesforce CRM data with Marketing Cloud/Pardot to enable real-time personalization and customer segmentation.
Monitoring campaign performance and providing insights to enhance deliverability, engagement, and conversion rates is essential.
Collaboration with marketing, design, and CRM teams to align business goals with technical solutions is required.
The candidate must maintain data integrity and compliance with GDPR, CAN-SPAM, and other relevant regulations.
Staying current with Salesforce platform updates, Marketing Cloud features, and industry best practices is necessary.
Requirements:
Proven hands-on experience with Salesforce Marketing Cloud and Pardot is required.
The candidate must be proficient in AMPscript, SQL, HTML/CSS, and email template development.
A strong understanding of marketing automation, customer segmentation, and email best practices is essential.
Experience integrating Salesforce CRM with Marketing Cloud or Pardot using APIs and data extensions is necessary.
Strong analytical and problem-solving skills with attention to detail are required.
Excellent communication and collaboration skills are a must.
The candidate must be fluent in English.
Benefits:
The position offers a stable, long-term contract with opportunities for professional growth.
Private health insurance is provided.
A remote-friendly culture that promotes work-life balance is part of the benefits.
Ongoing training, mentoring, and learning programs are available to keep you at the forefront of the industry.
Free access to AI training resources and cutting-edge AI tools to enhance your daily work is included.
A flexible paid time off (PTO) policy in addition to paid holidays is offered.
The role involves challenging, world-class software projects for clients in the United States and Latin America.
Collaboration with some of the most talented software engineers in Latin America and the U.S., in a diverse work environment, is part of the experience.