Remote Marketing DATA Analyst III

at Capgemini

Posted 2 days ago 1 applied

Description:

  • The Marketing Analyst position will be responsible for all data and analytics functions for Ancillary Products to support sales and marketing efforts, including customer acquisition, cross-sell, retention, and profitability.
  • This professional will conduct analysis on product and campaign performance, customer profile/segmentation, trend analysis, opportunity identification, and profitability.
  • The role involves developing necessary reporting for analysis and working cross-functionally within the Direct Business Unit and across the enterprise as needed.
  • The analyst will represent the team on data integration projects to ensure accurate sales and marketing reporting.
  • Responsibilities include supporting Distribution objectives for acquisition, retention, cross-selling, profitability, and agency development through advanced analytic projects.
  • The position requires implementing local market planning and analysis, leveraging agent and district information for business decisions regarding opportunities and segmentation.
  • The analyst will assist in creating scorecards, agency development presentations for senior leadership, and campaign management reporting.
  • The role includes assisting with diverse projects ranging from Planning, Agency, and Segmentation to deriving actionable rules for trigger-based marketing campaigns.

Requirements:

  • A minimum of a Bachelor’s degree is required for this position.
  • English proficiency is preferred to be fluent.
  • Intermediate skills in Data Analysis, Mathematical Modeling, Marketing Analysis, Statistical Analysis, and Data & Systems Integration are required.
  • Entry-level skills in Management Reporting and Project Management are necessary.
  • Intermediate verbal and written communication skills are essential.
  • Advanced proficiency in SQL is required.
  • Intermediate skills in Microsoft Excel and Power BI are necessary.
  • Entry-level skills in Microsoft PowerPoint are required.

Benefits:

  • The position offers a competitive salary and performance-based bonuses.
  • A comprehensive benefits package is included.
  • The role supports a Home Office model for flexible work arrangements.
  • There are career development and training opportunities available.
  • Employees can enjoy flexible work arrangements, whether remote or office-based.
  • The company promotes a dynamic and inclusive work culture within a globally recognized group.
  • Private Health Insurance and a Pension Plan are part of the benefits.
  • Paid Time Off is provided.
  • Training and Development opportunities are available.
  • Note: Benefits may differ based on employee level.