The Senior UX Copywriter will shape user journeys through compelling, empathetic, and growth-focused content.
This role involves leading the creation and strategy of copy that resonates with diverse educational audiences while driving measurable product outcomes such as acquisition, activation, and retention.
The position requires defining scalable processes and championing the thoughtful use of AI in content development.
The Senior UX Copywriter will connect across product, brand, and marketing teams, blending creativity with strategy to deliver impactful experiences for millions of students, parents, and teachers worldwide.
Responsibilities include leading the end-to-end strategy and creation of UX copy across product touchpoints, ensuring clarity, inclusivity, and emotional resonance.
The role also involves acting as a trusted expert for high-level stakeholders, guiding decisions on communication strategy and user experience.
The Senior UX Copywriter will drive the adoption of scalable tools, workflows, and AI technologies to improve efficiency, consistency, and personalization in content creation.
Collaboration with product and brand teams is essential to embed brand voice and user insights into every aspect of the user journey.
The position requires writing engaging and empathetic copy for students, parents, and teachers, including onboarding flows, in-app messages, notifications, and feature launches.
The role includes optimizing content based on data, A/B testing, and user feedback to drive growth KPIs such as acquisition, retention, and monetization.
Requirements:
Candidates must have 5+ years of experience in UX copywriting, product content strategy, or brand messaging for consumer-facing apps or platforms, with a preference for education experience.
A strong portfolio showcasing UX copywriting excellence, consistent voice, and proven impact on growth or engagement is required.
Applicants should demonstrate deep empathy for students, parents, and teachers, with the ability to translate insights into effective content.
A proven track record of driving measurable product growth through user-centered copywriting is essential.
Candidates must be skilled at cross-functional collaboration and stakeholder management.
Familiarity with A/B testing, analytics, and data-driven content optimization is necessary.
Comfort with using AI tools for ideation, drafting, and optimization is required, with experience in training or prompting AI tools preferred.
The ideal candidate should be adaptable, solution-oriented, and eager to contribute beyond strict role definitions in a fast-paced environment.
Benefits:
The position offers a competitive hourly rate between $52.88 – $57.69.
It allows for fully remote work from the US, with a preference for candidates in the East Coast time zone.
An $800 annual personal development budget is provided, along with extra time for training, conferences, and workshops.
Employees have unlimited access to online learning platforms such as Udacity, Harvard ManageMentor, and Busuu.
Comprehensive health benefits, including medical, dental, and vision insurance for employees and their families, are included.
Mental health support is available via Talkspace and Health Advocate.
Virtual medical care is provided through Teledoc and One Medical.
Paid parental and prenatal leave, as well as fertility and gynecology support through Kindbody, are offered.
A 401(k) retirement plan with company match and immediate vesting is part of the benefits package.
Employees can participate in an employee stock option program.
Generous paid time off and holidays are provided.
Free CitiBike and Peloton App memberships are included.
Employees can choose their laptop and accessories, plus receive branded swag.
The company promotes inclusive, supportive communities, charity initiatives, and opportunities to represent the company at industry events.