Acorns is seeking a strategic and detail-oriented Senior Data Scientist with expertise in marketing science to enhance customer acquisition and retention.
The role involves leading the development and maintenance of Marketing Mix Models (MMM), designing incrementality tests, and optimizing cross-channel advertising spend to maximize ROI.
The position requires a strong command of algorithms and data techniques to model and optimize marketing investments across various channels.
The Senior Data Scientist will work remotely but has the option to access office space in Irvine, CA.
Responsibilities include developing a deep understanding of Acorns’ products and data infrastructure, enhancing existing MMM solutions, leading data science projects, conducting data investigations, and mentoring junior team members.
Requirements:
A Bachelor’s, Master’s, or Ph.D. in Computer Science, Data Science, Engineering, Mathematics, Statistics, Physics, Operations Research, or a related field is required.
Candidates must have 5+ years of experience in marketing science, econometrics, or related analytical roles.
Hands-on experience in developing and implementing Marketing Mix Models and designing incrementality tests is essential.
A strong foundation in causal inference, econometrics, and experimental design is required.
Proficiency in Bayesian modeling, time series analysis, and machine learning techniques is necessary.
Familiarity with marketing analytics platforms and advertising ecosystems is expected.
Proficiency in at least one programming language such as Python, R, Java, Scala, Spark, or C is required.
Experience with Databricks or Jupyter Notebooks and version control systems like GitHub is necessary.
Candidates should be skilled at manipulating large datasets and generating meaningful features.
The ability to rigorously test data science solutions and complete end-to-end model development is required.
Strong problem-solving skills and effective communication abilities are essential.
A deep empathy for customers’ financial lives and a passion for building personalized products is important.
A belief in the mission of Acorns and a hunger to deliver impactful products is necessary.
Bonus: Experience applying Media Mix Modeling within the financial services industry is preferred.
Benefits:
Acorns offers a competitive salary and stock options.
A comprehensive benefits package is available for employees and their families.
The company provides flexible work location, hours, and paid time off.
401(k) matching is included in the benefits.
Monthly contributions to Acorns accounts and GoHenry accounts for employees' families are provided.
Resources for mindfulness and financial wellness, including Headspace and Addition Wealth, are available.
The Acorns Career Development Program includes ongoing training sessions and development plans.
The Roots Leadership Program for Emerging Leaders is offered.
Employees can participate in community week onsite gatherings and various virtual events.
The team consists of talented and motivated members who care about each other, the mission, and the customers.
Employees have the rare opportunity to create meaningful work that addresses significant societal challenges.