Remote APAC Web3 Public Relations Lead (Remote)

Description:

• Serotonin is a leading go-to-market firm for transformative technologies, specializing in marketing, strategy, recruiting, and legal services.
• The company has a global team of 90 across 15 countries and has supported over 300 clients since its launch in 2020.
• The role of Public Relations Lead involves executing strategic communications and media relations for APAC web3 clients.
• The candidate will collaborate with internal and external experts across various marketing strategies, including events, content, social, and community.
• Responsibilities include contributing to marketing and communications campaigns, identifying media opportunities, crafting content, securing thought leadership opportunities, managing stakeholders, overseeing public relations activities, leveraging media relationships, tracking PR results, staying informed on industry trends, providing crisis communication support, and ensuring effective collaboration.

Requirements:

• The candidate must have 3-4 years of public relations experience, preferably at an agency or in-house, with clients in sectors such as crypto, tech, consumer finance, financial services, VC, entertainment, or gaming.
• A solid understanding of DeFi, NFTs, and key blockchain protocols is required.
• The candidate should have a genuine interest in and passion for working in the Web3 space.
• Demonstrated success in leading and executing impactful public relations campaigns is essential.
• Established relationships with media outlets and influencers are necessary.
• Exceptional writing and editing skills are required.
• The candidate must be willing to travel when required.
• The ability to excel in a fast-paced, dynamic environment is crucial.

Benefits:

• The position offers a competitive salary.
• Employees will enjoy a remote work environment.
• There will be travel opportunities associated with the role.