Description:

Digital Reach Agency is seeking a Business Intelligence Strategist experienced in marketing analytics to create data-driven strategies that enhance company processes.
The role involves supporting the Business Intelligence department with the design, configuration, and deployment of automated reporting using Google Big Query and Power BI.
This position is fully remote, allowing you to work from home.
The focus of the agency is on B2B digital marketing, data attribution, and tracking clients’ customer actions through the funnel to provide clarity into KPIs and ROI.
Responsibilities include collecting, preparing, and analyzing marketing data to identify opportunities for process improvement, creating automated reporting systems, establishing data relationships among disparate sources, and managing dashboards for reporting initiatives.

Requirements:

Candidates must be self-starters who can work autonomously and as part of a team.
A big-picture thinker who can transition between strategic and tactical tasks is essential.
The ability to work with details while developing large, scalable data frameworks is required.
Candidates should be confident in asking questions and making recommendations.
Prior experience in the Digital Marketing industry is strongly preferred.
Familiarity with complex marketing data and concepts is necessary.
Experience with tools such as Power BI, Looker Studio, Google BigQuery, Tableau, Azure, AWS, Snowflake, Data Bricks, SharePoint, Power Automate, and Power Apps is required.
Experience with data sources like Salesforce, Marketo, HubSpot, Google Analytics (GA4), Quickbooks, and Harvest is necessary.
Experience working with APIs and building data pipelines is a plus.