Description:

The New Jersey State Office of Innovation is seeking a Data and Policy Lead to join the Business.NJ.gov team.
This role focuses on leveraging data to enhance the effectiveness of Business.NJ.gov and improve state interactions with businesses and entrepreneurs.
The successful candidate will integrate data services to define success and advance diversity and equity in entrepreneurship across New Jersey.
Responsibilities include leading success measurement and goals-based analysis, analyzing and visualizing data, implementing advanced web analytics, conducting policy research, and engaging with various stakeholders.
The position requires at least 5 years of experience in data analytics and policy research.

Requirements:

Candidates must have a minimum of 5 years of experience in data and product analytics, preferably with a focus on public service and impact.
Proven expertise in Google Analytics implementation, configuration, and reporting is required.
Familiarity with Google Analytics 4, Google Tag Manager, and modern platforms is essential.
Candidates should possess analytical skills to generate data-driven actions and have knowledge of quantitative and qualitative research strategies.
Strong understanding of web analytics concepts, tracking methodologies, and data visualization techniques is necessary.
Proficiency in implementing Google Analytics through JavaScript and other relevant tools is required.
Candidates should have knowledge of digital marketing strategies and metrics, including SEO, SEM, and social media.
Strong communication skills are essential for translating technical concepts into actionable insights for non-technical audiences.
Project management capabilities and the ability to work independently or collaboratively in a fast-paced environment are necessary.
Graduate-level training in public policy, data science, statistics, economics, applied mathematics, or business is preferred but not required.

The position offers a competitive salary of up to approximately $103,000, depending on experience.
Full benefits are included with the position.
The New Jersey Office of Innovation is committed to equity, diversity, and inclusiveness, encouraging applicants from diverse backgrounds to apply.
The organization is an equal opportunity employer, ensuring no discrimination based on various factors including race, gender, and disability.
Candidates must be authorized to work in the United States and may be required to pass a background check as part of the application process.