Description:

StackAdapt is a self-serve advertising platform specializing in multi-channel solutions including native, display, video, connected TV, audio, in-game, and digital out-of-home ads.
The company is seeking an innovative and experienced Marketing Data Analyst to join its expanding Marketing team.
The ideal candidate will manage end-to-end reporting and analytics of the marketing team’s processes for StackAdapt.
This role involves providing insights and recommendations on major decisions within Marketing.
Responsibilities include developing and implementing marketing reporting and analytics systems, overseeing daily reporting processes, and maintaining department-wide dashboards.
The analyst will measure the effectiveness of marketing campaigns, provide ad hoc reporting, and collaborate to enhance the marketing attribution system.
The position also requires championing data quality and governance, managing data processing projects, and providing strategic guidance on optimizing the marketing technology budget.

Requirements:

Candidates must have 5-7 years of experience in marketing analytics or reporting roles with specific success stories.
Hands-on experience managing marketing reporting and analytics within Salesforce Sales Cloud is required.
Experience in managing and analyzing advanced reporting for digital marketing campaigns across various media channels is necessary.
Proficiency in writing SQL queries to generate reports and drive insights from BI tools is essential.
Experience developing SQL queries to automate workflows and reporting within Salesforce Marketing Cloud is preferred.
Familiarity with Salesforce Marketing Cloud’s AMPscript and SSJS is a bonus.
Experience with campaign management and reporting tools such as Google Analytics 4, Looker Studio, Salesforce Reporting, and ThoughtSpot is preferred.
Candidates should have operational experience designing and monitoring marketing campaigns with appropriate configurations and integrations.
Strong project management skills and superb attention to detail are required.
Research experience is preferred.

StackAdapt offers a highly competitive salary plus a commission structure.
Employees benefit from RRSP matching and generous vacation policies, including 3 weeks of vacation, 3 personal care days, 1 Culture & Belief day, and birthdays off.
Access to a comprehensive mental health care platform and health benefits from day one of employment is provided.
The company offers work-from-home reimbursements and an optional global WeWork membership.
There is a robust training and onboarding program, along with support for personal development initiatives such as conferences and courses.
Employees have access to StackAdapt programmatic courses and certifications for continuous learning.
The company has an excellent parental leave policy and promotes a friendly, welcoming, and supportive culture.
StackAdapt organizes social and team events to foster community among employees.